Use the Repeat Button Wisely in Life and Work

Are you hitting repeat in your life and work?When I listen to music I love the repeat button. I especially love the “repeat 1” button. I love to hear the same song over and over again. It drives most people crazy. After a while, admittedly about 5 times, it even starts to drive me crazy. I want something new. I need something new. It is hard to deactivate the repeat button and stop the same song from playing again and again. Actually it isn’t hard, we just think it is hard but actually it just takes a click of action, and then some searching to find a new song to play.

For many of us we just hit the repeat button in our work. It seems safe, easy and effortless but too much repeat with the wrong things leads to rapid decline. You’ve seen a lot of examples of businesses that have gone out of business because they didn’t change, they just repeated. For many of us, we do the same things year after year. We run the same program again, the same event, use the same strategy or system. It becomes less engaging, less challenging, less rewarding, and the returns and results diminish. Before we know it what we are doing becomes obsolete because someone else stopped hitting the repeat button and what we offer is no longer needed.

In thinking about this Repeat button metaphor, let’s use the example of people that create products that deliver our music to us. They didn’t repeat how it is delivered. They produced an Ipod, or Grooveshark instead of the same CD player again. Lucky for us though, they still kept the Repeat button in the new devices and software because it is good to listen to the same song a few times in a row now and then. The music deliverers repeated that Repeat button feature/benefit but did not repeat the way the music is delivered…that is now different and better. It saves money and is far more effective to have digital music files on your computer or IPod instead of a stack of cassettes. Some things are worth repeating (like the Repeat button with music players), others aren’t (like producing cassette players). This year check yourself before you wreck yourself. Are you hitting repeat again or doing something better and new that saves time and money? What are you hitting repeat on that you should reconsider?

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Important “4Cs” insights from survey of 2,115 managers

The American Management Association (AMA) surveyed 2,115 managers about the most important skills needed in our organizations. It is not the 3Cs but now a different set of 4Cs: Critical thinking/problem solving, Communication, Collaboration, and Creativity/innovation skills. Why are these 4Cs skills the critical skills? According to the survey of 2,115 managers, 91% rated the pace of change in business today as the leading cause, followed by global competitiveness (86.5%), the nature of how work is accomplished today (77.5%), and the way organizations are structured (66.3%).

According to the AMA Report, “Proficiency in reading, writing, and arithmetic has traditionally been the entry-level threshold to the job market, but the new workplace requires more from its employees. Employees need to think critically, solve problems, innovate, collaborate, and communicate more effectively and at every level within an organization. According to the AMA 2010 Critical Skills Survey, many executives admit there is room for improvement among their employees in these skills and competencies.”

NEED to do something about this and advance your culture to one of more innovation and collaboration? Learn from my experience conducting innovation projects for over 10 Fortune 500 companies and teaching innovation skills to universities like Dartmouth and Wisconsin. Let me guide your group through engaging, simple, and best practice activities so that you can learn and practice these 4C skills at higher levels to save time and generate better results.

I can customize one of my trademark programs to your organization and launch it as early as this month. I’d recommend starting with the 3Cs of Innovation workshop where I facilitate your staff through their own innovation challenge where they continuously are COLLABORATING, CREATING, and COMMUNICATING. Your group generates and develops needed ideas and catalyzes development of critical skills. I even have a 10 module video program complete with collaborative activities that groups can do on an ongoing basis to keep the collaborative innovation action sustained.

Visit DarinEich.com/workshops to see more and start the conversation. The innovation opportunity bus is leaving…get on now!

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The morning coffee time challenge: How to turn problems into data and innovate solutions

An IBM executive gave advice to graduates. He said to develop the skill of figuring out how to do something with data. This can be finding it, gathering it, organizing it, generating it, analyzing it, interpreting it, making meaning of it, communicating it, and innovating from it. I bet he means quantitative data (numbers). I enjoy taking qualitative data (observations, what people say, etc.) and turning it into quantitative data so that you can more easily do something with it. Innovation can be more successful if it is grounded in data. Here is an example of how to take stuff and turn it into data and an innovation. Lately I have been most passionate about helping people to innovate their own lives, solve their own problems, respond to change, and transform themselves at a higher level. This begins with identifying a challenge. A common challenge I see many people face is not having enough time. A similar specific challenge I have in my life is waking up early and getting somewhere early enough without being rushed. I love sleeping and I need an intervention to help me get up, moving quickly, and energized without being rushed. This is a challenge that if I could solve it it would improve my work and life as a whole. So I decided to zero in and keep asking what the problem is.
What is the problem? I’m rushing in the morning and just getting to early appointments in the nick of time. What is the problem with that? I don’t have enough time to get ready in the morning?

Now we have an opportunity to turn our observations into quantitative data. What is the quantitative or numerical measure associated with this challenge. It is time, specifically measured in minutes. I decided to keep track of the order that I did things in the morning and how many minutes each took. This was in order to arrive on time for an 8:15am meeting.
1. Wake up (usually woke up right away but did a 10 minute snooze sometimes). 7:00
2. Brew coffee 7:00-7:20 (20 minutes before it was ready)
3. Check all of my various email accounts while the coffee was brewing. 7:05-7:25
4. Bathe 7:25-7:45
5. Groom 7:45-7:55
6. Get Dressed and prepared to leave 7:55-8:00
7. Leave for meeting 8:00
The problem was that by the time it came to get dressed I was rushing and wasn’t happy about that. I only had five minutes to get dressed, gather everything up, and head out the door. This needed to change. I was waking up early enough…I had always been able to get ready in one hour…so something was different now. I needed to get to the bottom of it.
I reviewed my time list above and I saw two items that I was spending a lot of time on that I judged to be too much. I didn’t have a problem with 35 minutes for bathing, grooming, dressing, and preparing to leave. I did have a problem with what happened right after I got out of bed…the coffee and checking of email. When I focus on that part of the morning routine I notice the email checking happens because of the coffee brewing time. I have to wait for the coffee so I go online and sometimes linger there even after the coffee is ready. So that problem would go away if the coffee problem could go away. One problem causes another. So, I will next zero in on the problem that matters most…coffee taking 20 minutes to brew:

You now have to ask what is the problem with the problem.
Why was coffee taking 20 minutes to brew?
1. The coffee machine is small and old. It drips really slowly.

What are potential solutions?
1. Get a new coffee machine. This seems like a waste since the coffee machine works fine.
2. Brew the coffee and then bathe. Not a good solution because I want the energizing effects of the coffee early. Plus it is a nice reward when waking.
3. Clean the coffee machine with vinegar so that it is less clogged and brews faster. Great idea!
4. Delay brew the coffee so that I hear it 20 minutes before I wake up and it is ready the moment I step out of bed! Great idea! This will help me wake up more energized. The delay brew has two great benefits.

I implemented the innovation. It was simple. I loaded the coffee machine up at night and programmed it to start brewing at 6:40am. I decided to give it a difficult test the other day. I had the 8:15am meeting the first day after I arrived back from a trip to Chile and Argentina. It was a long flight and I hadn’t slept much so I knew waking up would be really difficult that day. I heard the coffee machine kick in at 6:40. I was up before the alarm. I enjoyed that first sip of coffee at 7am and started getting ready. I was ready early and had time to check emails before I headed out the door at 7:55. People were surprised to find me at the meeting early after my long trip and even commented about it. We talked about using data to innovate and I shared the story. The innovation worked!

All of this started from a challenge or problem…I’m rushing in the morning.
The solution was rather simple. What was needed though was the quantitative data to help me “get it.” Many times we cannot see what is most obvious. I couldn’t see that coffee was taking 20 minutes to brew or that I even had a delay brew function on my coffee machine.

What is a challenge you are having in your life? Is there a way to observe and assess it and turn it into data that is quantitative…like time, dollars, a 1-10 rating, etc? Doing this will help you compare in relation to other things and see what the problem is so that you can focus in on it and develop innovative solutions that may be simple once you have awareness.

Stay tuned for part 2. Yerba Mate: Connecting in ideas from other countries to solve your problems.

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Technology Innovation Literacy

This sixth grader, Thomas Suarez, gave a TED Talk. For me that alone stands out. How many 6th graders do you see doing TED Talks? He develops IPhone apps. His most popular one is called “Bustin Jieber.” He created it because a lot of his classmates disliked Justin Bieber. He knows how to develop ideas (from what your “people” or users suggest or want), and he knows how to name the apps he creates in sticky and catchy ways. Also, he is pretty good on stage public speaking! Sounds like he is putting himself on the fast track to tech entrepreneurship. Funny quote: “These days students usually know a little more than teachers.” Thomas is an example that there are opportunities for younger and younger students with the web/apps/social media, etc. Yes indeed, innovation and entrepreneurship isn’t just for college students anymore.

The real opportunity I feel is for, should I say, “older” people (especially those generations older than Gen Y) to increase what I call their technology innovation literacy. This means not only using widely adopted technology like IPhones, IPads, Apps, Blogs, Twitter, Facebook, YouTube, Social Media, etc., but to also create some things with it yourself. It is much easier than you think. Search Youtube for a video about how to do what you want to do. If you want to innovate, technology has to be a key question and key idea generating tool for you to use. You have probably thought up most of the ideas already that don’t deal with technology. Most of the opportunities and new idea raw materials come from what is currently being developed and launched that is changing our world and how we live and communicate. This is technology…the web, mobile devices, social media. These are the opportunities. The first step is to improve your technology innovation literacy. Build a blog with WordPress. Add Google Analytics. Install a plugin. Add a widget. Create a Facebook business page. Embed a video. HootSuite in your status updates. So many opportunities are out there to innovate with new technology (or at least technology that has already been widely adopted). You can learn it, improve your literacy, and innovate with it. You don’t need to be a 6th grader like Thomas.

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Creativity, Innovation, and Leadership Articles on Social Media

Be sure to connect with me on Facebook and Twitter where I share excellent innovation and creativity articles and videos. I’m always reading articles from great sources like FastCompany and Harvard Business Review. I’m also scouring YouTube and TedTalks for engaging videos on topics of innovation, creativity, and leadership. When I find an article or video that I recommend I post it to Facebook or Twitter.

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Innovate Everywhere: How to Build a Better Fruit Fly Trap Using Innovation Skills

The Five Innovator’s DNA skills are observing, associating, questioning, experimenting, and networking. You can put these skills to use in everyday situations.

The problem. I had fruit flies one summer day. This is fine in the 10th grade biology classroom but bad in your home. I was OK with an occasional few flying around but when one landed in my glass of red wine I knew it was time to spring to action.

I networked online. Someone else posted something about it on Facebook. People had suggested creating a trap.

I questioned. I asked Google how to create a fruit fly trap. I saw examples that used funnels and red wine or apple cider vinegar.

I associated. I noticed the fruit flies enjoyed red wine. I noticed they like white surfaces. I noticed they like fruit (shocker!). I noticed they like to hang out on the edge of glasses. I could associate trap ideas from wine, white, fruit, and edges.

I now had a lot of ideas. The potential solutions were growing and developing…much like the fruit flies in my kitchen.

I experimented. I built a trap using red wine and a white card on top with a hole in it. I caught a few. I thought I would catch more. I had the wine for them but maybe I needed to have a separate area where the fruit flies could smoke too? I didn’t like this particular trap…wine is expensive! I observed the results and still saw that many fruit flies were hanging out elsewhere…they didn’t necessarily go through the whole.

I experimented again. I added a second trap. This one used a coffee filter style paper white funnel and led to a glass with apple cider vinegar. There was a hole for the flies to enter. A few came into this trap but not as many.

I experimented again. I added a third trap. I remembered the age-old wisdom. You catch more flies with honey than with vinegar. I thought about this metaphor. I think it was getting at the value of using something sweet. Heck, fruit flies are called fruit flies for a reason. For the new trap I integrated this age-old metaphorical wisdom and my observations. I simply put the banana peel from the banana I just ate in the glass. I used a simple white index card on top of the glass. I left enough space on the edge (not a whole in the card) for the fruit flies to come on in to the buffet. Sure enough…within minutes I had more flies in that glass than in all of the other experiments combined. Of the three traps on the counter…the fruit flies had certainly cast their vote with their wings. I went to the banana trap and simply closed the index card on top of the glass and then brought it outside to release the flies. This was a successful innovation thanks to networking, questioning, observing, associating, and experimenting.

What ways have you been doing everyday innovation…using skills like networking, questioning, observing, associating, or experimenting? What innovative solutions have you developed? What experiments should you run next?

New Idea: What if 10th grade biology classes did a section on innovation using fruit fly trap building after their genetics section? They’ve got to catch the flies somehow, right?

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How to find text or website themes in a split second with an innovative word frequency analysis tool

I discovered an amazing website called Textalyser that helps you to analyze the frequency of keywords. This is a great tool for starting to interpret qualitative data. I am working on a research and assessment project where I am trying to identify the themes amongst 70 different documents where people are writing on the same question. I need a starting point or catalyst that tells me quickly what key words are showing up the most in the documents. Knowing this will allow me to dive deeper and see what themes exist. Luckily, Textalyser is amazing. You can either just copy in your text, upload a document, or share a webpage link and it will analyze it for you in what appears to be a split second. I did it for my ProgramInnovation webpage. I would say the keywords and frequencies that Textalyser pulled up in seconds exactly summarize what the site is about.

The words that appear most frequently being the most general descriptors of the site content and the next most frequent being more specific, almost in oder. Incredible. I couldn’t have tagged it better myself in hours. Give it a try. Would you say this quick method is pretty accurate in describing what the text is about?

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How to Title your Article or Blog: 3 Simple Ways to Get More Views

We need titles for many things: ideas, concepts, images, tweets, social media and blog posts, articles, reports, and books. In an earlier blog post I shared some insights from my research on bestselling nonfiction books for how to create better titles. I would like to now zero in on smaller ideas or bite-sized pieces of writing. How can we title our articles, blogs, and other short social media posts that we want people to click on and read? Who can we learn from, who knows how to title? The answer is copywriters. A popular blog for copywriters is Copyblogger. I’ve heard many fine title writers recommend this site as a good model. I’ve taken a screen shot of some of the most popular, commented, and shared blog posts or articles on the Copyblogger site. Give it a look and synthesize what you see. What can we learn from these popular article titles on how to title our own articles and blog posts? What themes do you see?

From my quick glance I see three themes or tips:
1. Use numbers. Most of the titles are about X ways, elements, secrets, etc. It seems like people want to click and read something that is quantitative. We all have time to read 3 quick secrets, or 5 quick ways, right?
2. Make it “How to” focused. There are at least two articles that even start with that exact phrase in the Copyblogger image. The titles have a practical focus…you will learn how to DO something.
3. Focus on the benefit or solve the problem in the title. What is your article going to help people with? Get more views for their article or blog? Write more magnetic copy that people will read? What are you helping them with?

Are there more than 3 simple ways to title? What other themes or tips did you see in the Copyblogger image? Leave a comment about other ideas you found or have for creating better titles!

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Get to the Curious Point: How to Title Ideas, Messages, & Books

What can we learn from how best selling non-fiction books are titled to help us title our own ideas and messages so that people understand our ideas and want to act on them? I’ve been thinking about this lately. I’ve gone through a process recently of trying to figure out a title for a book I’m finishing writing. I did a few rounds of surveys to target readers to help me generate ideas and decide. I’ve also done some research on what makes a great title. Even if you aren’t working on a book you are probably trying to communicate something important. We need to get to the point and be interesting in our communications. We can learn from how books are titled. Especially nonfiction books.

My book is on the topic of leadership development programs. My first title ideas didn’t stick with the target readers because they were too academic. I had to go back to the drawing board and research how to create a title for a nonfiction book. I’ve looked at some successful models on the best seller list and read articles on the topic. Some themes are emerging. Try it yourself, take a look at some of the books you own…what do the titles have in common? It seems like a format that works is to start with a short 1-4 word title that arouses curiosity, and then a longer subtitle that tells them what the book is about. This subtitle is also helpful if it contains a lot of key words that people would search for and it tells them what they will gain by reading your book…the questions it will answer, the pain it will solve, or the benefit of it.

Check out the New York Times nonfiction bestsellers and see how they are titled. What can you learn from them for how you title your emails, blogs, and ideas? Here are some examples of books you might have read. See how they fit this model?

The Tipping Point: How Little Things Can Make a Big Difference (by Malcolm Gladwell)

The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich (by Timothy Ferriss)

Good to Great: Why Some Companies Make the Leap…and Others Don’t (by Jim Collins)

Getting Things Done: The Art of Stress-Free Productivity (by David Allen)

My favorite book lately is “Drive: The Surprising Truth about What Motivates Us” by Dan Pink. Looks like it fits the model.

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Incremental or Breakthrough Innovations: Go +1 or x2?

incremental versus breakthrough innovation
Would you rather go +1 or x2 in your ideas and innovations? How about life? How about at work? When innovating and doing things better we have choices. Do we want a slight improvement, a +1, an incremental innovation? Or, do we want a x2, a drastic improvement? This is a breakthrough or even disruptive innovation. With the +1 approach things get slightly better. It is like a CD that now holds one more song, or is 1 inch smaller. The x2 approach is like an Ipod. It looks different and even operates different. It is a breakthrough or a disruption to the way things had been done before. It is a drastic improvement.

Perhaps you view the innovations you are working on in your life as a portfolio of ideas. You have some ideas that are +1s, they are slight improvements, are not risky, and have a good chance of success. This could be like reducing 200 calories in your diet just today by choosing a salad instead of fries. Make sure you are also working on some x2 ideas as well, those that may be drastically different, riskier, but also provide greater rewards. This could be like doing a full week detox or reboot to your body drinking only vegetable and fruit juices.

The process you take to generate and implement +1 and x2 ideas are quite different. Perhaps you are used to slight improvements but not deconstructing a challenge and reconstructing it from the ground up in a new form. These are new thinking skills to develop. Using idea generation tools like SCAMPER are helpful for +1 innovations, tools like metaphors are helpful for x2 innovations.

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